While most of the attention has been focused on Rich Internet Applications (RIAs) in the last few years, BLITZ is seeing the beginnings of an interesting trend that could have major relevance to marketers; the return of the desktop application. For years the message was clear, “get online, move in to the... more
What influences avid gamers to pull the trigger to purchase? At BLITZ, we’re not just into producing innovative, breakthrough creative, we’re also keen on the insights that drive strategy and help generate ideas. Given all our work within the video game vertical, we took it upon ourselves to facilitate our own research study... more
For season five of “It’s Always Sunny in Philadelphia”, FX wanted to create a site that builds upon the growing community and devoted fan base. In designing and developing the show’s online extension we drew upon the BLITZ-created template, as a means of maintaining consistency with the overall FX microsite structure, and the... more
The goals of nearly every motion picture marketing plan are twofold: create buzz and get butts in seats. With Universal’s latest romantic comedy, “Couples Retreat,” we aimed to do both. Because the title had enlisted such stars as Jason Bateman, Vince Vaughn, Kristen Bell, and Kristin Davis, we had great talent to work... more
FX Networks is known for edgy programming; they’re not known for animated comedies. However, mash those up and you’ve got Archer, a racy, adult comedy about a poignant and chauvinistic master spy whose main goal is to undermine and betray everyone he works with and for. Using the BLITZ-designed FX template and the... more
For the sixth season of Nip/Tuck we were posed with the task of keeping the creative “fresh” and “edgy”, as there have been many iterations of the show’s site over the years. In maintaining the quality and user experience, we drew upon the BLITZ-designed template as a starting point. From there we looked... more
To promote season two of the FOX action/drama Dollhouse starring Eliza Dushku, we teamed up with Grant Skinner to create a set of innovative, digital features meant to highlight the multiple personae of Echo, the show’s main character. The features are created to give both vested and prospective fans a personalized interaction with... more
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